Memoro – The Bank of Memories
December 4, 2011
I like the Memoro Project. The Bank of Memories is a non-profit project available as an online archive in which the stories of memories and experiences of people born before 1950 are collected, classified and shared on the web by short videos/audio interviews.
The project is born on 2008 from the idea of 4 young people from Turin (Italy) and since then it’s been spread internationally in a lot of countries. The storyteller gives his/her support spontaneously and in the respect of the local law, he/she is completely free to decide the argument of the video and audio-interviews that are collected in one or more episodes.
The chosen tool to convey these memories is the network to indicate the youth-oriented perspective of this social project intended to share the tradition to the next generations. In a word, it’s the online version of the stories that the grandparents were used to tell their grandchildren. The collection and classification of the stories make people able to create path and view contents in a friendly-easy way.
Besides, The Bank of Memories is also a community that generates contents, keeps update the members by sending newsletters, communicates by social media, votes and gives comments of videos, organizes training courses and prepares projects for companies, associations and local administrations.
November 2010: the renewal of the project
After 2 years and a half of development of this international project, the time of evolution is coming out. The most important changes are related on the website, completely reviewed from a graphic and funcional point of view.
Especially two new aspects have been introduced:
1) New formats for recording memories
Video-interviews have been integrated with audio-interviews. This choice has been taken in response to an increasing demand of people interested in going backward on the time in which videos were not available. At the same time this new implementation provides a new helpful tool to collect stories also to people no friendly with editing videos. The opportunity to upload pictures is also a new way to integrate the stories-voices with suggestive emotional images.
2) More customization
Dedicated sections and paths can provide a more customized website in which the storyteller and the video/audio-reporter or “memories’hunters” are able to create personal pages to view, collect and share easily their memories and their activities.
Memoro – The Bank of Memories in the World
Since the beginning, the project is been considered as an international initiative based on the concept of memory as an universal value. The translation of the website and the collection of the local memories are essential activities for
the start up of a local Memoro.
It’s possible to access to each local Memoro from an international home page: www.memoro.org
Nowadays the existing local entities of Memoro are present in the following countries:
- Italy – Puerto Rico
- Germany – Venezuela
- Spain – U.S.A.
- France – Japan
- U.K. – Cameroon
- Argentina
The next opening countries are: Switzerland, Belgium, Poland, Greece, Morocco, Namibia, Malawi, Sweden, Australia, China, etc.
The numbers
One of the main targets is “restoring the value of memory”. Replace the importance of elders in the society is very important to protect and transmit their knowledge, wisdom and experiences to the next generations. Numbers and results demonstrate how the value of memory is still live in the world.
- 6,000 online videos corresponding to 22 days uninterrupted view
- over 1000 videos generated by users
- over 5,000,000 pageviews
- over 3,500,000 displayed videos
- over 34 years of memory’s transferred time (total time of viewed videos)
- over 17,000 referred links
Homepage: www.memoro.org
The Memoro Project
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